Music executive and creative force behind remarkable projects like Buckwyld & Breathless, Jos Chillin’, FORTYfied and more, Efe Omorogbe has earned his place in the annals of the fast growing entertainment and marketing communications sector in Nigeria.

Efe Omorogbe, who holds a BA English (Ed) from the University of Lagos, is founder, Now Muzik Limited, Nigeria’s premiere talent management company credited with the astounding success and longevity of pop legend, 2Baba – formerly known as 2face Idibia.

Between 1997 and 2003, Efe Omorogbe garnered industry experience working as associate editor, Hip-Hop World Magazine. He was also associate producer of the hit television show, Global Sounds, fore-runner of the popular entertainment channel, Nigezie.

While running talent management outfit, Now Muzik, Efe Omorogbe worked as creative and production consultant for SpriteBall, Coca-Cola (Share Love This Christmas), Star Quest and Gulder Ultimate Search, Calabar Christmas Carnival and CarniRiv amongst others.

He has also worked as creative director and/or executive producer for major projects like Amstel Malta Showtime (2012), Fire of Zamani (2013), The Lagos Countdown (2014), Star Music: The Trek (2014 – 2016), Get It Together: The Family Planning Campaign, Buckwyld n Breathless (2010-2016) and Star Music: The Fusion.

The multi-talented workaholic was honoured as Unsung Hero of the Entertainment Industry by the Prof. Pat Utomi-led, CVL in 2015 and has been listed among the most influential figures in Nigerian entertainment sector over the last decade by respected media brands.

With a wide array of skills and vast experience, Efe Omorogbe is a confident creative entrepreneur whose committed building work has helped to birth Copyright Society of Nigeria (COSON), content and production solutions outfit, Buckwyld Media Network Limited; record label/ brand asset management agency, Hypertek Digital Ltd; music publishing company, 5ive Music and Associates Limited; and tourism and human capital development project, Jos Chillin’ (in partnership with Mees Palace and Plateau State Government).